IMPORTANT: If you are logging in for the first time after 7/31/2018, you must click FORGOT PASSWORD to gain access to ShopTalk. Once you click Forgot Password, please enter your email and click Submit. You will then receive an email with instructions to create a new password. If you do not receive the email, please check your spam folder. If you are experiencing issues, please contact MSA Headquarters at (202) 838-3140 or email info@museumstoreassociation.org.